About Us

About our company

We are thought leaders and subject matter experts that are assembled to meet your specific needs. Our in-depth expertise crosses all facets of marketing and communications with experience spanning enterprise software, Big Data, business intelligence and analytics, cloud computing, integration and middleware, security, database technology, computing and consumer electronics.

Our knowledge of technology industries include:

  • Analytics / Business Intelligence, Big Data, Data Warehousing / Databases SQL, NoSQL, Hadoop
  • Cloud Computing / SaaS
  • Integration / ETL
  • Apps, mobile and tablets
  • Business Rules / Business Process Management
  • CRM and Customer Originations
  • Hard Disk Drives / Enterprise Storage Systems
  • User Design and Application Experience Software
  • Security and information encryption
  • Semiconductors

Average breakdown of resources by client work

Content creation (writing, pitches, presentations, news releases,etc)35%

Media and influencer engagement (tracking stories, trends, briefings with clients)30%

Social media (leading stories, participation in conversations, developing content)15%

Marketing and executive consultation 10%

Speaking and awards programs 10%

Why hire us?

Experience

Our experience includes work with innovators, start-ups, disruptors and well-known technology brands. See the companies we've worked with.

Knowledge

We are seasoned, experienced, and living on the cutting edge of technical innovation. We've transformed years of working inside of client organizations with a consultative approach to PR and marketing programs across technologies and industries.

Comittment

We are committed to your marketing and communications programs. We are focused on driving results and making you 100% satisfied with your business decision to work with Peterson Communications.

  • "I strongly recommend Mark Peterson as a PR consultant who has had experience in both B2B and B2C.... Mark and his team did an excellent job meeting and exceeding our PR goals quarter after quarter. He helped put our company on the map and gain brand recognition with $0 investment in advertising."

    Jakki Glivicky Geiger

  • "Mark really understands high-tech marketing and provides fantastic value to his clients, managing PR strategy, media relations, marketing programs design and implementation."

    Brett Stineman

  • "Mark is an excellent business partner. His business/marketing skills and experience have resulted in successful results for various different projects. I would highly recommend him and his company for any marketing/business related activities."

    Kathleen Noce

Our Process

1. Planing

2. Design

3. Development

4. Launch